{"title":"SONY","description":"","products":[{"product_id":"sony-fe-85mm-f-1-8-lens","title":"Sony FE 85mm f\/1.8 Lens – Compact Portrait Prime for Sony E-Mount Cameras","description":"\u003cp\u003eThe \u003cstrong data-start=\"661\" data-end=\"688\"\u003eSony FE 85mm f\/1.8 Lens\u003c\/strong\u003e is a compact, lightweight prime lens designed for full-frame Sony E-mount mirrorless cameras. With its bright \u003cstrong data-start=\"799\" data-end=\"825\"\u003ef\/1.8 maximum aperture\u003c\/strong\u003e, it excels in low-light conditions and provides excellent background blur, making it ideal for portraiture and event photography.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"1550\" data-end=\"1604\"\u003eFocal Length: 85mm (127.5mm equivalent on APS-C)\u003c\/li\u003e\n\u003cli data-start=\"1607\" data-end=\"1636\"\u003eMaximum Aperture: f\/1.8\u003c\/li\u003e\n\u003cli data-start=\"1639\" data-end=\"1667\"\u003eMinimum Aperture: f\/22\u003c\/li\u003e\n\u003cli data-start=\"1670\" data-end=\"1741\"\u003eLens Construction: 9 elements in 8 groups, including 1 ED element\u003c\/li\u003e\n\u003cli data-start=\"1744\" data-end=\"1787\"\u003eAutofocus System: Double linear motor\u003c\/li\u003e\n\u003cli data-start=\"1790\" data-end=\"1818\"\u003eFocus Hold Button: Yes\u003c\/li\u003e\n\u003cli data-start=\"1821\" data-end=\"1844\"\u003eAF\/MF Switch: Yes\u003c\/li\u003e\n\u003cli data-start=\"1847\" data-end=\"1874\"\u003eFilter Diameter: 67mm\u003c\/li\u003e\n\u003cli data-start=\"1877\" data-end=\"1926\"\u003eDimensions: 78mm (diameter) x 82mm (length)\u003c\/li\u003e\n\u003cli data-start=\"1929\" data-end=\"1947\"\u003eWeight: 371g\u003c\/li\u003e\n\u003cli data-start=\"1950\" data-end=\"2001\"\u003eWeather Sealing: Dust- and moisture-resistant\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45346274214051,"sku":"01338","price":550.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_FE_85mm_f_1.8_Lens_Compact_Portrait_Prime_for_Sony_E-Mount_Cameras.png?v=1781090800"},{"product_id":"sony-a7-iii-mirrorless-camera-with-28-70mm-lens","title":"Sony A7 III Mirrorless Camera with 28–70mm Lens – 24MP Full‑Frame Hybrid","description":"\u003cp data-end=\"927\" data-start=\"583\"\u003eThe \u003cstrong data-end=\"686\" data-start=\"653\"\u003eSony A7 III Mirrorless Camera\u003c\/strong\u003e, bundled with the versatile 28–70mm kit lens, offers exceptional hybrid performance in a compact, weather‑sealed body. Powered by a 24 MP full‑frame sensor and advanced BIONZ X processor, it delivers stunning images and smooth 4K\/30p video.\u003c\/p\u003e\n\u003cp data-end=\"1276\" data-start=\"929\"\u003eEquipped with fast 10 fps continuous shooting, 5‑axis in‑body image stabilization, and intelligent autofocus featuring 693 phase‑detect points and Real-time Eye AF, the A7 III is ideal for photographers, vloggers, and content creators. A high-resolution OLED EVF (2.36 M‑dot) and a 3″ tilting touchscreen enhance usability and framing flexibility.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e24 MP full‑frame BSI‑CMOS sensor \u0026amp; 4K\/30p video\u003cbr data-end=\"1451\" data-start=\"1448\"\u003e\n\u003c\/li\u003e\n\u003cli\u003e10 fps burst with full AF\/AE\u003cbr data-end=\"1484\" data-start=\"1481\"\u003e\n\u003c\/li\u003e\n\u003cli\u003e5‑axis in‑body image stabilization (IBIS)\u003cbr data-end=\"1530\" data-start=\"1527\"\u003e\n\u003c\/li\u003e\n\u003cli\u003e693 PDAF + Real-time Eye AF (human\/animal)\u003cbr data-end=\"1577\" data-start=\"1574\"\u003e\n\u003c\/li\u003e\n\u003cli\u003eOLED EVF \u0026amp; tilting LCD touchscreen\u003cbr data-end=\"1616\" data-start=\"1613\"\u003e\n\u003c\/li\u003e\n\u003cli\u003eDual SD UHS-II memory card slots\u003cbr data-end=\"1653\" data-start=\"1650\"\u003e\n\u003c\/li\u003e\n\u003cli\u003eWeather‑sealed magnesium alloy body \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45346285486243,"sku":"01413","price":1500.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_A7_III_Mirrorless_Camera_with_28_70mm_Lens_24MP_Full_Frame_Hybrid.png?v=1780578033"},{"product_id":"sony-fe-24-105mm-f-4-g-oss-lens","title":"Sony FE 24‑105 mm f\/4 G OSS Lens – Professional Standard Zoom, Image Stabilization","description":"\u003cp\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eThe \u003cstrong data-start=\"4\" data-end=\"40\"\u003eSony FE 24‑105 mm f\/4 G OSS Lens\u003c\/strong\u003e is a versatile, high-performance standard zoom crafted for Sony’s full-frame mirrorless E‑mount cameras. Covering a broad \u003cstrong data-start=\"163\" data-end=\"176\"\u003e24–105 mm\u003c\/strong\u003e range with a constant \u003cstrong data-start=\"199\" data-end=\"215\"\u003ef\/4 aperture\u003c\/strong\u003e, this G-series lens excels in everything from landscapes to portraits, events, travel, and video\u003c\/span\u003e .\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"734\" data-end=\"775\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e24–105 mm f\/4 constant aperture – versatile everyday zoom\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-start=\"778\" data-end=\"819\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eOptical SteadyShot (OSS) – up to 5 stops stabilization\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-start=\"822\" data-end=\"863\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e17\/14 optical construction with aspherical \u0026amp; ED elements\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-start=\"866\" data-end=\"907\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eDirect Drive SSM for smooth, fast, silent AF\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-start=\"910\" data-end=\"951\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eWeather-sealed, 663 g lightweight and rugged\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-start=\"954\" data-end=\"995\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eInternal focusing with close-focus 0.38 m and 0.31× magnification – near macro\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-start=\"998\" data-end=\"1039\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e77 mm filter thread, 9-blade rounded diaphragm\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-start=\"1042\" data-end=\"1081\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eIncludes lens hood, focus-hold button, and AF\/MF + OSS switches\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45346299445411,"sku":"01481","price":900.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_FE_24_105_mm_f_4_G_OSS_Lens_Professional_Standard_Zoom_Image_Stabilization.png?v=1781088864"},{"product_id":"sony-fx30-digital-cinema-camera","title":"Sony FX30 Digital Cinema Camera – APS-C 4K Super 35","description":"\u003cp data-start=\"550\" data-end=\"1029\"\u003eThe Sony FX30 Digital Cinema Camera is a powerful yet compact Super 35mm camcorder that delivers professional-level 4K recording and fast-paced autofocus in an affordable form factor. Featuring a 26.1MP Exmor R APS-C sensor, real-time Eye AF, S-Cinetone color science, and 5-axis digital stabilization, the FX30 empowers vloggers, indie filmmakers, and content creators to shoot cinematic-quality video with ease.\u003c\/p\u003e\n\u003cp data-start=\"1031\" data-end=\"1320\"\u003eDesigned for flexibility, it includes dual XLR audio inputs (via optional handle), touchscreen operation, and multiple mounting threads for rigs and accessories. The FX30 supports 4K 120fps recording and offers unlimited record time with efficient heat dissipation, ideal for long sessions.\u003c\/p\u003e\n\u003cul data-selenium=\"miniProductPageSellingPointsList\" class=\"list_neCtljXF3z\"\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003eSuper 35 APS-C 26.1MP Sensor \u0026amp; 4K\/120fps\u003cbr data-start=\"1387\" data-end=\"1390\"\u003e\n\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003eReal-time Eye Autofocus \u0026amp; S-Cinetone Color\u003cbr data-start=\"1434\" data-end=\"1437\"\u003e\n\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003e5-axis In-body Digital Stabilization\u003cbr data-start=\"1475\" data-end=\"1478\"\u003e\n\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003eDual XLR Audio Input with Top Handle\u003cbr data-start=\"1516\" data-end=\"1519\"\u003e\n\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003eCompact, Lightweight \u0026amp; Unlimited Recording\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45346323529891,"sku":"02302","price":1650.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_FX30_Digital_Cinema_Camera_APS-C_4K_Super_35.png?v=1780561537"},{"product_id":"sony-fe-50mm-f-1-8-lens","title":"Sony FE 50mm f\/1.8 Lens – Compact Full-Frame Prime for E-Mount Cameras","description":"\u003cp\u003eThe \u003cstrong data-end=\"661\" data-start=\"634\"\u003eSony FE 50mm f\/1.8 Lens\u003c\/strong\u003e is a compact, lightweight prime lens designed for full-frame Sony E-mount mirrorless cameras. With its bright \u003cstrong data-end=\"798\" data-start=\"772\"\u003ef\/1.8 maximum aperture\u003c\/strong\u003e, it excels in low-light conditions and provides excellent background blur, making it ideal for portraiture and everyday photography.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-end=\"1496\" data-start=\"1445\"\u003eFocal Length: 50mm (75mm equivalent on APS-C)\u003c\/li\u003e\n\u003cli data-end=\"1528\" data-start=\"1499\"\u003eMaximum Aperture: f\/1.8\u003c\/li\u003e\n\u003cli data-end=\"1559\" data-start=\"1531\"\u003eMinimum Aperture: f\/22\u003c\/li\u003e\n\u003cli data-end=\"1641\" data-start=\"1562\"\u003eLens Construction: 6 elements in 5 groups, including 1 aspherical element\u003c\/li\u003e\n\u003cli data-end=\"1676\" data-start=\"1644\"\u003eAutofocus System: DC motor\u003c\/li\u003e\n\u003cli data-end=\"1712\" data-start=\"1679\"\u003eAperture Blades: 7, rounded\u003c\/li\u003e\n\u003cli data-end=\"1742\" data-start=\"1715\"\u003eFilter Diameter: 49mm\u003c\/li\u003e\n\u003cli data-end=\"1796\" data-start=\"1745\"\u003eDimensions: 69 mm (diameter) x 60 mm (length)\u003c\/li\u003e\n\u003cli data-end=\"1818\" data-start=\"1799\"\u003eWeight: 186 g\u003c\/li\u003e\n\u003cli data-end=\"1900\" data-start=\"1821\"\u003eMount: Sony E-mount (compatible with full-frame and APS-C sensor cameras)\u003c\/li\u003e\n\u003cli data-end=\"2005\" data-start=\"1903\"\u003eIncluded Accessories: Lens hood (ALC-SH146), front lens cap (ALC-F49S), rear lens cap (ALC-R1EM)\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45346340765859,"sku":"01484","price":250.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_FE_50mm_f_1.8_Lens_Compact_Full-Frame_Prime_for_E-Mount_Cameras.png?v=1781091232"},{"product_id":"sony-fe-50mm-f-1-4-gm-lens","title":"Sony FE 50 mm f\/1.4 GM Lens - Professional Standard Prime, Fast Aperture","description":"\u003cp\u003eThe \u003cstrong data-start=\"657\" data-end=\"688\"\u003eSony FE 50 mm f\/1.4 GM Lens\u003c\/strong\u003e is a flagship premium prime for Sony full-frame E-mount cameras. Featuring a \u003cstrong data-start=\"766\" data-end=\"789\"\u003efast f\/1.4 aperture\u003c\/strong\u003e, it delivers exceptional low-light performance, beautiful subject separation, and stunning bokeh—perfect for portraits, weddings, and creative storytelling.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"1360\" data-end=\"1444\"\u003eFast f\/1.4 aperture for low-light excellence and dreamy shallow depth of field\u003c\/li\u003e\n\u003cli data-start=\"1447\" data-end=\"1525\"\u003eG Master optics: XA\/ED glass, Nano AR II coating for clean image quality\u003c\/li\u003e\n\u003cli data-start=\"1528\" data-end=\"1592\"\u003eDual XD Linear AF motors: instant, silent \u0026amp; accurate focus\u003c\/li\u003e\n\u003cli data-start=\"1595\" data-end=\"1652\"\u003e11-blade rounded diaphragm: creamy, cinematic bokeh\u003c\/li\u003e\n\u003cli data-start=\"1655\" data-end=\"1730\"\u003eCompact form: 80.6 × 96 mm, 516 g—ideal for travel \u0026amp; professional use\u003c\/li\u003e\n\u003cli data-start=\"1733\" data-end=\"1825\"\u003eAperture ring (click\/de-click range), two focus-hold buttons, sealed for dust\/moisture\u003c\/li\u003e\n\u003cli data-start=\"1828\" data-end=\"1904\"\u003eClose-focus: 0.38–0.45 m for semi-macro flexibility, 67 mm filter thread \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45346348531875,"sku":"03032","price":1300.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_FE_50_mm_f_1.4_GM_Lens_-_Professional_Standard_Prime_Fast_Aperture.png?v=1781086077"},{"product_id":"sony-fe-pz-16-35mm-f-4-g-lens","title":"Sony 16–35mm f\/4 G Lens – Compact Power-Zoom Wide-Angle for Hybrid Shooters","description":"\u003cp\u003eThe \u003cstrong data-start=\"4\" data-end=\"38\"\u003eSony FE PZ 16–35 mm f\/4 G Lens\u003c\/strong\u003e is a compact, ultra-portable ultra-wide zoom designed for hybrid photo\/video creators. It features a constant \u003cstrong data-start=\"149\" data-end=\"165\"\u003ef\/4 aperture\u003c\/strong\u003e, \u003cstrong data-start=\"167\" data-end=\"200\"\u003einternal power-zoom mechanism\u003c\/strong\u003e, and a full set of control rings—focus, zoom, and aperture—ideal for cinematic shooting\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"709\" data-end=\"750\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e16–35 mm ultra-wide zoom, constant f\/4 aperture\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-start=\"753\" data-end=\"834\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003ePower Zoom (PZ) system with electronic zoom ring and rocker switch\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eLightweight \u0026amp; compact: 353 g, 88 mm length\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eInternal zooming, dust\/moisture-sealed build\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eDedicated aperture ring with click\/de-click and iris lock\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eFast \u0026amp; quiet autofocus via XD Linear motors—great for both stills and video\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eSharp, high-contrast imaging, suitable for landscapes and architecture\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45346356986019,"sku":"01532","price":1150.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_16_35mm_f_4_G_Lens_Compact_Power-Zoom_Wide-Angle_for_Hybrid_Shooters.png?v=1781089778"},{"product_id":"sony-fe-90mm-f-2-8-macro-g-oss-lens","title":"Sony FE 90mm f\/2.8 Macro G OSS Lens – Professional Macro Prime, Optical Stabilization","description":"\u003cp\u003eThe \u003cstrong data-start=\"695\" data-end=\"735\"\u003eSony FE 90 mm f\/2.8 Macro G OSS Lens\u003c\/strong\u003e is a top-tier macro prime for Sony’s full-frame E-mount system. With a \u003cstrong data-start=\"807\" data-end=\"838\"\u003e1:1 life-size magnification\u003c\/strong\u003e, ultra-sharp optics, and \u003cstrong data-start=\"864\" data-end=\"895\"\u003ebuilt-in Optical SteadyShot\u003c\/strong\u003e, this lens is perfect for close-up photographers capturing intricate details in nature, products, portraits, and more.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"1433\" data-end=\"1497\"\u003eTrue 1:1 Life-Size Macro Magnification for stunning detail\u003c\/li\u003e\n\u003cli data-start=\"1500\" data-end=\"1567\"\u003eFast f\/2.8 Aperture for excellent low-light and depth control\u003c\/li\u003e\n\u003cli data-start=\"1570\" data-end=\"1620\"\u003eOptical SteadyShot (OSS) image stabilization\u003c\/li\u003e\n\u003cli data-start=\"1623\" data-end=\"1687\"\u003ePremium G-class Optics with XLD, ED, \u0026amp; Aspherical elements\u003c\/li\u003e\n\u003cli data-start=\"1690\" data-end=\"1748\"\u003eNano AR Coatings to reduce flare and enhance clarity\u003c\/li\u003e\n\u003cli data-start=\"1751\" data-end=\"1808\"\u003eDual Linear Autofocus Motors for fast, silent focus\u003c\/li\u003e\n\u003cli data-start=\"1811\" data-end=\"1855\"\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45346361114787,"sku":"01545","price":900.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_FE_90mm_f_2.8_Macro_G_OSS_Lens_Professional_Macro_Prime_Optical_Stabilization.png?v=1781088449"},{"product_id":"sony-fe-85mm-f-1-4-gm-lens","title":"Sony FE 85mm f\/1.4 GM Lens – Professional Portrait Prime, Ultra-Fast Aperture","description":"\u003cp\u003eThe \u003cstrong data-start=\"652\" data-end=\"683\"\u003eSony FE 85mm f\/1.4 GM Lens\u003c\/strong\u003e is a world-class portrait prime designed for Sony’s full-frame E-mount cameras. With its \u003cstrong data-start=\"773\" data-end=\"796\"\u003efast f\/1.4 aperture\u003c\/strong\u003e, this G Master lens produces breathtaking bokeh and outstanding low-light performance, making it ideal for portraits, weddings, and fine-art photography.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"1421\" data-end=\"1494\"\u003eFast f\/1.4 Aperture: Ideal for low light and creamy background blur\u003c\/li\u003e\n\u003cli data-start=\"1497\" data-end=\"1591\"\u003ePremium G Master Optics: XA + Super ED glass, Nano AR II coating for unrivaled sharpness\u003c\/li\u003e\n\u003cli data-start=\"1594\" data-end=\"1658\"\u003eDual XD Linear Motors: Fast, silent, and precise autofocus\u003c\/li\u003e\n\u003cli data-start=\"1661\" data-end=\"1722\"\u003e11-Blade Diaphragm: Artful bokeh for stunning portraits\u003c\/li\u003e\n\u003cli data-start=\"1725\" data-end=\"1788\"\u003eWeather-Sealed Build: Suitable for demanding environments\u003c\/li\u003e\n\u003cli data-start=\"1791\" data-end=\"1862\"\u003eCompact Design: ~820 g—robust yet manageable for on-location shoots\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45346372288675,"sku":"01679","price":1300.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_FE_85mm_f_1.4_GM_Lens_Professional_Portrait_Prime_Ultra-Fast_Aperture.png?v=1781086803"},{"product_id":"sony-fe-70-200mm-f-2-8-gm-oss-lens","title":"Sony FE 70‑200mm f\/2.8 GM OSS Lens – Premium Telephoto Zoom","description":"\u003cp data-start=\"573\" data-end=\"928\"\u003eThe \u003cstrong data-start=\"626\" data-end=\"664\"\u003eSony FE 70‑200mm f\/2.8 GM OSS Lens\u003c\/strong\u003e (1st‑generation) is Sony’s professional-grade telephoto zoom, renowned for its sharp optical performance, fast autofocus, and robust build. Designed for full-frame E-mount cameras, this lens is a go-to choice for portrait, sports, wildlife, and event photography.\u003c\/p\u003e\n\u003cp data-start=\"930\" data-end=\"1247\"\u003eWith a constant f\/2.8 aperture, it delivers excellent low-light capability and creamy bokeh. Optical Steady Shot (OSS) ensures superior handheld stability. Featuring fast and precise autofocus driven by XD linear motors, along with dust and moisture sealing, this lens is built for pro use in challenging environments.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e70–200mm focal range with constant f\/2.8 aperture\u003cbr data-start=\"1327\" data-end=\"1330\"\u003e\n\u003c\/li\u003e\n\u003cli\u003eOptical Steady Shot (OSS) for stabilized shooting\u003cbr data-start=\"1384\" data-end=\"1387\"\u003e\n\u003c\/li\u003e\n\u003cli\u003eHigh-speed XD linear autofocus motors\u003cbr data-start=\"1430\" data-end=\"1433\"\u003e\n\u003c\/li\u003e\n\u003cli\u003e11-blade circular diaphragm for smooth bokeh\u003cbr data-start=\"1483\" data-end=\"1486\"\u003e\n\u003c\/li\u003e\n\u003cli\u003eClose-focusing down to 0.96m for creative framing\u003cbr data-start=\"1541\" data-end=\"1544\"\u003e\n\u003c\/li\u003e\n\u003cli\u003eWeather-sealed, rugged construction with controls\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45346408104099,"sku":"01764","price":1750.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_FE_70_200mm_f_2.8_GM_OSS_Lens_Premium_Telephoto_Zoom.png?v=1781076348"},{"product_id":"sony-vario-tessar-t-fe-24-70mm-f-4-za-oss-lens","title":"Sony FE 24‑70 mm f\/4 ZA OSS Lens – Compact ZEISS Standard Zoom","description":"\u003cp\u003eThe Sony Vario‑Tessar T FE 24‑70 mm f\/4 ZA OSS Lens*, co‑developed by Zeiss and Sony, offers a versatile 24–70 mm zoom range with a constant f\/4 aperture, perfect for landscapes, portraits, travel, and events. Despite its robust build and 5-stop Optical SteadyShot stabilization, it remains compact and lightweight at just 426 g.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-end=\"871\" data-start=\"830\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e24–70 mm standard zoom with constant f\/4 aperture\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-end=\"916\" data-start=\"874\"\u003e*\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e\u003cem data-is-only-node=\"\" data-end=\"9\" data-start=\"0\"\u003eZEISS T\u003c\/em\u003e coatings**, 1 ED + 5 aspherical elements for optimal clarity\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"960\" data-start=\"919\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e5-stop OSS for reduced blur in handheld low-light shooting\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-end=\"1044\" data-start=\"963\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eLightweight \u0026amp; compact at 426 g, with weather sealing\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eFast, silent linear stepper AF—great for video\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eMinimum focus distance: 40 cm, maximum magnification of 0.2×\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e67 mm filter thread, internal focusing, and high-quality build\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45346413904035,"sku":"02241","price":625.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_FE_24_70_mm_f_4_ZA_OSS_Lens_Compact_ZEISS_Standard.png?v=1781089380"},{"product_id":"sony-fe-35mm-f-1-4-gm-lens","title":"Sony FE 35mm f\/1.4 GM Lens – Professional Wide-Angle Prime for Full-Frame","description":"\u003cp\u003eThe \u003cstrong data-start=\"650\" data-end=\"681\"\u003eSony FE 35mm f\/1.4 GM Lens\u003c\/strong\u003e is Sony’s flagship wide-angle prime, crafted for professionals and enthusiasts using full-frame mirrorless cameras. With its super-fast \u003cstrong data-start=\"818\" data-end=\"836\"\u003ef\/1.4 aperture\u003c\/strong\u003e, it excels in low-light environments and delivers stunning background blur (bokeh), making it perfect for portraits, landscapes, street work, and environmental storytelling.\u003cstrong data-start=\"1460\" data-end=\"1502\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"1460\" data-end=\"1504\"\u003eSony FE-mount full-frame prime (35 mm)\u003c\/li\u003e\n\u003cli data-start=\"1507\" data-end=\"1583\"\u003eBright f\/1.4 maximum aperture for low light and shallow depth of field\u003c\/li\u003e\n\u003cli data-start=\"1586\" data-end=\"1642\"\u003eG Master optical performance with XA \u0026amp; ED elements\u003c\/li\u003e\n\u003cli data-start=\"1645\" data-end=\"1701\"\u003eXD Linear AF motor for fast, near-silent autofocus\u003c\/li\u003e\n\u003cli data-start=\"1704\" data-end=\"1762\"\u003eRounded 11-blade diaphragm for smooth, natural bokeh\u003c\/li\u003e\n\u003cli data-start=\"1765\" data-end=\"1828\"\u003eWeather-sealed, dust- and moisture-resistant construction\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45346432549027,"sku":"02243","price":1250.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_FE_35mm_f_1.4_GM_Lens_Professional_Wide-Angle_Prime_for_Full-Frame.png?v=1781082344"},{"product_id":"sony-fe-70-200mm-f-2-8-gm-oss-ii-lens","title":"Sony FE 70‑200mm f\/2.8 GM OSS II Lens – Lightweight Pro Telephoto Zoom","description":"\u003cp\u003eThe \u003cstrong data-start=\"4\" data-end=\"40\"\u003eSony FE 70‑200mm f\/2.8 GM OSS II\u003c\/strong\u003e is Sony’s flagship telephoto zoom lens, delivering top-tier optics, blazing-speed autofocus, and improved portability. It's the lightest large-aperture 70–200mm F2.8 on the market—around \u003cstrong data-start=\"228\" data-end=\"239\"\u003e1,045 g\u003c\/strong\u003e, a 29% weight reduction over its predecessor.\u003c\/p\u003e\n\u003cp\u003eEquip your Sony full-frame or APS-C E-mount camera with this lens and unlock sharp, edge-to-edge image clarity accompanied by smooth G Master bokeh. The advanced \u003cstrong data-start=\"13\" data-end=\"41\"\u003efour XD linear AF motors\u003c\/strong\u003e deliver autofocus up to 4× faster than the previous version, ideal for fast-paced sports, wildlife, and event shooting.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e70–200mm f\/2.8 constant aperture for creative control in any light\u003c\/span\u003e\u003cbr data-start=\"705\" data-end=\"708\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e1,045 g lightweight G‑Master build (29% less than previous model)\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eFour XD linear AF motors for extremely fast, accurate focusing (4× faster)\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e11-blade circular diaphragm for smooth, pleasing bokeh\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eNano AR Coating II + fluorine front element to reduce flare, ghosting, and resist dust\/water\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e0.40 m minimum focus (0.3× magnification) for close-up shooting\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eFull-time manual focus override, tripod collar, and integrated lens controls (AF\/MF switch, limiter, OSS on\/off)\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eWeather-sealed, rugged construction, ready for field use\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45346444476579,"sku":"02771","price":2200.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_FE_70_200mm_f_2.8_GM_OSS_II_Lens_Lightweight_Pro_Telephoto_Zoom.png?v=1781076001"},{"product_id":"sony-fe-35mm-f-1-8-lens","title":"Sony FE 35mm f\/1.8 Lens – Compact Full-Frame Prime for E-Mount Cameras","description":"\u003cp\u003eThe \u003cstrong data-start=\"643\" data-end=\"670\"\u003eSony FE 35mm f\/1.8 Lens\u003c\/strong\u003e is a compact, lightweight prime lens designed for full-frame Sony E-mount mirrorless cameras. With its bright \u003cstrong data-start=\"781\" data-end=\"807\"\u003ef\/1.8 maximum aperture\u003c\/strong\u003e, it excels in low-light conditions and provides excellent background blur, making it ideal for street, travel, and everyday photography.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"1519\" data-end=\"1572\"\u003eFocal Length: 35mm (52.5mm equivalent on APS-C)\u003c\/li\u003e\n\u003cli data-start=\"1575\" data-end=\"1604\"\u003eMaximum Aperture: f\/1.8\u003c\/li\u003e\n\u003cli data-start=\"1607\" data-end=\"1635\"\u003eMinimum Aperture: f\/22\u003c\/li\u003e\n\u003cli data-start=\"1638\" data-end=\"1717\"\u003eLens Construction: 9 elements in 9 groups, including 1 aspherical element\u003c\/li\u003e\n\u003cli data-start=\"1720\" data-end=\"1756\"\u003eAutofocus System: Linear motor\u003c\/li\u003e\n\u003cli data-start=\"1759\" data-end=\"1792\"\u003eAperture Blades: 9, rounded\u003c\/li\u003e\n\u003cli data-start=\"1795\" data-end=\"1822\"\u003eFilter Diameter: 55mm\u003c\/li\u003e\n\u003cli data-start=\"1825\" data-end=\"1878\"\u003eDimensions: 65.6 mm (diameter) x 73 mm (length)\u003c\/li\u003e\n\u003cli data-start=\"1881\" data-end=\"1900\"\u003eWeight: 280 g\u003c\/li\u003e\n\u003cli data-start=\"1903\" data-end=\"1954\"\u003eWeather Sealing: Dust- and moisture-resistant \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45346474360995,"sku":"02492","price":650.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_FE_35mm_f_1.8_Lens_Compact_Full-Frame_Prime_for_E-Mount_Cameras.png?v=1781093484"},{"product_id":"sony-bc-qz1-battery-charger","title":"Sony BC-QZ1 Battery Charger – Quick Charge for NP-FZ100 Batteries","description":"\u003cp\u003eThe \u003cstrong data-start=\"646\" data-end=\"677\"\u003eSony BC-QZ1 Battery Charger\u003c\/strong\u003e is a quick-charging solution designed for the \u003cstrong data-start=\"724\" data-end=\"736\"\u003eNP-FZ100\u003c\/strong\u003e rechargeable lithium-ion battery, commonly used in Sony Alpha series cameras such as the a7 III, a7R III, a9, and a6600. This charger ensures your camera is always powered up and ready for your next shoot.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"971\" data-end=\"1092\"\u003eFast Charging: Fully charges the NP-FZ100 battery in approximately 150 minutes, reducing downtime between shoots.\u003c\/li\u003e\n\u003cli data-start=\"1095\" data-end=\"1222\"\u003eLED Charge Indicator: Displays the charging status with clear LED indicators—red for charging and green when fully charged.\u003c\/li\u003e\n\u003cli data-start=\"1225\" data-end=\"1367\"\u003eUniversal Compatibility: Supports 100–240V AC input, making it ideal for international travel without the need for voltage converters.\u003c\/li\u003e\n\u003cli data-start=\"1370\" data-end=\"1473\"\u003eCompact Design: Slim profile (70 x 33 x 95 mm) and lightweight (125g) for easy portability.\u003c\/li\u003e\n\u003cli data-start=\"1476\" data-end=\"1543\"\u003eDetachable AC Cable: Facilitates convenient storage and travel.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45346581741731,"sku":"02044","price":110.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_BC-QZ1_Battery_Charger_Quick_Charge_for_NP-FZ100_Batteries.png?v=1781093759"},{"product_id":"sony-np-fz100-rechargeable-lithium-ion-battery","title":"Sony NP-FZ100 Rechargeable Lithium-Ion Battery – High-Capacity Power for Sony E-Mount Cameras","description":"\u003cp\u003eThe \u003cstrong data-start=\"694\" data-end=\"744\"\u003eSony NP-FZ100 Rechargeable Lithium-Ion Battery\u003c\/strong\u003e is a high-capacity Z-series power source designed for select Sony digital cameras. With a voltage of \u003cstrong data-start=\"846\" data-end=\"857\"\u003e7.2 VDC\u003c\/strong\u003e and a capacity of \u003cstrong data-start=\"876\" data-end=\"896\"\u003e2280mAh (16.4Wh)\u003c\/strong\u003e, this battery ensures extended shooting sessions without the need for frequent recharges.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"1346\" data-end=\"1368\"\u003e\n\u003cstrong data-start=\"1346\" data-end=\"1357\"\u003eVoltage\u003c\/strong\u003e: 7.2 VDC\u003c\/li\u003e\n\u003cli data-start=\"1371\" data-end=\"1403\"\u003e\n\u003cstrong data-start=\"1371\" data-end=\"1383\"\u003eCapacity\u003c\/strong\u003e: 2280mAh (16.4Wh)\u003c\/li\u003e\n\u003cli data-start=\"1406\" data-end=\"1445\"\u003e\n\u003cstrong data-start=\"1406\" data-end=\"1420\"\u003eDimensions\u003c\/strong\u003e: 38.7 x 22.7 x 51.7 mm\u003c\/li\u003e\n\u003cli data-start=\"1448\" data-end=\"1465\"\u003e\n\u003cstrong data-start=\"1448\" data-end=\"1458\"\u003eWeight\u003c\/strong\u003e: 83g\u003c\/li\u003e\n\u003cli data-start=\"1528\" data-end=\"1629\"\u003e\n\u003cstrong data-start=\"1528\" data-end=\"1545\"\u003eCompatibility\u003c\/strong\u003e: Sony Alpha a9 II, a9, a7R IV, a7R III, a7 III, a6600, ZV-E1, ZV-E10 II, and more\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45346603794595,"sku":"01533","price":85.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_NP-FZ100_Rechargeable_Lithium-Ion_Battery.png?v=1781094116"},{"product_id":"sony-a7-iv-mirrorless-camera","title":"Sony A7 IV Mirrorless Camera – 33 MP Full‑Frame Hybrid Body","description":"\u003cp data-start=\"571\" data-end=\"912\"\u003eThe \u003cstrong data-start=\"617\" data-end=\"654\"\u003eSony A7 IV Mirrorless Camera body\u003c\/strong\u003e redefines hybrid performance for both creators and professionals. Equipped with a 33 MP back-illuminated Exmor R full-frame sensor and the powerful BIONZ XR processor, it delivers stunning stills and smooth 4K\/60p video with 10-bit 4:2:2 internal recording.\u003c\/p\u003e\n\u003cp data-start=\"914\" data-end=\"1279\"\u003eEnjoy fast continuous shooting up to 10 fps with full AF\/AE, 5.5‑stop in-body image stabilization (IBIS), and intelligent autofocus featuring 759 phase-detect points plus Real-time Eye AF for humans, animals, and birds. The camera offers a high-resolution 3.69 M‑dot EVF and a fully articulating touchscreen, ideal for vlogging, hybrid shoots, and creative framing.\u003c\/p\u003e\n\u003cp\u003ePrepare for any environment with a weather-sealed magnesium alloy body and advanced connectivity including USB‑C, mic\/headphone jacks, dual card slots (CFexpress Type A + UHS‑II SD), and robust Wi‑Fi\/Bluetooth support.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e33 MP BSI‑CMOS full-frame sensor\u003cbr data-start=\"1558\" data-end=\"1561\"\u003e\n\u003c\/li\u003e\n\u003cli\u003e4K\/60p video (10‑bit 4:2:2) \u0026amp; 10 fps burst\u003cbr data-start=\"1605\" data-end=\"1608\"\u003e\n\u003c\/li\u003e\n\u003cli\u003e5.5‑stop IBIS for stable handheld shots\u003cbr data-start=\"1649\" data-end=\"1652\"\u003e\n\u003c\/li\u003e\n\u003cli\u003e759 PDAF + Real-time Eye AF (human\/animal\/bird)\u003cbr data-start=\"1701\" data-end=\"1704\"\u003e\n\u003c\/li\u003e\n\u003cli\u003e3.69 M‑dot EVF \u0026amp; fully articulating touchscreen\u003cbr data-start=\"1753\" data-end=\"1756\"\u003e\n\u003c\/li\u003e\n\u003cli\u003eDual media slots + USB‑C, mic\/headphone ports\u003cbr data-start=\"1803\" data-end=\"1806\"\u003e\n\u003c\/li\u003e\n\u003cli\u003eDurable weather-sealed construction\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45381418451107,"sku":"01470","price":1800.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/A7_IV_Mirrorless_Camera_33_MP_Full_Frame_Hybrid_Body.png?v=1780572577"},{"product_id":"sony-a7-iv-mirrorless-camera-with-28-70mm-lens","title":"Sony A7 IV Mirrorless Camera with 28–70mm Lens - 33 MP Full-Frame Hybrid","description":"\u003cp\u003eThe \u003cstrong data-end=\"36\" data-start=\"4\"\u003eSony A7 IV Mirrorless Camera\u003c\/strong\u003e, bundled with a versatile 28–70mm kit lens, combines high-resolution performance and pro-level video in a compact body. Featuring a 33 MP back-illuminated Exmor R full-frame sensor and advanced BIONZ XR processor, it delivers stunning stills and smooth 4K\/60p video with 10-bit 4:2:2 color\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eEquipped with fast 10 fps burst shooting, 5.5-stop in-body image stabilization, real-time autofocus with 759 phase‑detect points, and Real-time Eye AF for humans, animals, and birds, the A7 IV excels as a hybrid camera. A fully articulating touchscreen and high-resolution 3.69 M-dot EVF offer flexibility in framing\u003c\/span\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-end=\"703\" data-start=\"669\"\u003e33 MP BSI-CMOS full-frame sensor\u003c\/li\u003e\n\u003cli data-end=\"736\" data-start=\"706\"\u003e10 fps burst with full AF\/AE\u003c\/li\u003e\n\u003cli data-end=\"784\" data-start=\"739\"\u003e4K\/60p 10-bit video; 4K oversampled from 7K\u003c\/li\u003e\n\u003cli data-end=\"826\" data-start=\"787\"\u003e5.5-stop in-body stabilization (IBIS)\u003c\/li\u003e\n\u003cli data-end=\"865\" data-start=\"829\"\u003e759 PDAF points + Real-time Eye AF\u003c\/li\u003e\n\u003cli data-end=\"917\" data-start=\"868\"\u003eFully articulating touchscreen \u0026amp; 3.69 M‑dot EVF\u003c\/li\u003e\n\u003cli data-end=\"969\" data-start=\"920\"\u003eDual memory slots: CF express Type A + UHS-II SD\u003c\/li\u003e\n\u003cli data-end=\"1031\" data-start=\"972\"\u003eAdvanced connectivity: USB-C 10 Gbps, mic\/headphone jacks\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45381425496227,"sku":"01562","price":2100.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/A7_IV_Mirrorless_Camera_with_28_70mm_Lens_-_33_MP_Full-Frame_Hybrid.png?v=1780576699"},{"product_id":"sony-zv-e10-mirrorless-camera-with-16-50mm-lens","title":"Sony ZV-E10 Mirrorless Camera with 16–50mm Lens – 24.2MP APS-C Vlogging Kit","description":"\u003cp data-end=\"988\" data-start=\"630\"\u003eThe \u003cstrong data-end=\"716\" data-start=\"683\"\u003eSony ZV-E10 Mirrorless Camera\u003c\/strong\u003e, bundled with the versatile 16–50mm f\/3.5–5.6 OSS lens, offers a powerful combination of performance and portability for content creators. Featuring a 24.2 MP APS-C Exmor R CMOS sensor and BIONZ X processor, it delivers high-quality imagery and smooth 4K video recording.\u003c\/p\u003e\n\u003cp data-end=\"1297\" data-start=\"990\"\u003eDesigned with vloggers in mind, the ZV-E10 boasts a 3.0\" flip-out touchscreen LCD, 425-point fast hybrid phase detection autofocus, and real-time Eye AF for humans and animals. It also includes features like Product Showcase mode, Background Defocus, and Focus Breathing Compensation to enhance your videos.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-end=\"1297\" data-start=\"990\"\u003e24.2 MP APS-C Exmor R CMOS Sensor \u0026amp; BIONZ X Processor\u003cbr data-end=\"1563\" data-start=\"1560\"\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1297\" data-start=\"990\"\u003eUHD 4K\/30p and Full HD 120p Video Recording\u003cbr data-end=\"1615\" data-start=\"1612\"\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1297\" data-start=\"990\"\u003e3.0\" Flip-Out Touchscreen LCD with Vertical Support\u003cbr data-end=\"1675\" data-start=\"1672\"\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1297\" data-start=\"990\"\u003e425-Point Fast Hybrid Phase Detection AF\u003cbr data-end=\"1724\" data-start=\"1721\"\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1297\" data-start=\"990\"\u003eReal-Time Eye AF and Tracking\u003cbr data-end=\"1762\" data-start=\"1759\"\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1297\" data-start=\"990\"\u003eProduct Showcase, Background Defocus, and Focus Breathing Compensation\u003cbr data-end=\"1841\" data-start=\"1838\"\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1297\" data-start=\"990\"\u003eDirectional 3-Capsule Microphone with Windscreen\u003cbr data-is-only-node=\"\" data-end=\"1898\" data-start=\"1895\"\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1297\" data-start=\"990\"\u003eE PZ 16–50mm f\/3.5–5.6 OSS Lens\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45381455642787,"sku":"01696","price":850.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/ZV-E10_Mirrorless_Camera_with_16_50mm_Lens_24.2MP_APS-C_Vlogging_Kit.png?v=1780657030"},{"product_id":"sony-zv-e10-ii-mirrorless-camera-with-16-50mm-lens-black","title":"Sony ZV-E10 II Mirrorless Camera with 16–50mm Lens (Black) – 26MP APS-C","description":"\u003cp data-start=\"614\" data-end=\"977\"\u003eThe \u003cstrong data-start=\"667\" data-end=\"703\"\u003eSony ZV-E10 II Mirrorless Camera\u003c\/strong\u003e, bundled with the versatile 16–50mm f\/3.5–5.6 OSS II lens, offers a powerful combination of performance and portability for content creators. Featuring a 26 MP APS-C Exmor R CMOS sensor and BIONZ XR processor, it delivers high-quality imagery and smooth 4K video recording.\u003c\/p\u003e\n\u003cp data-start=\"979\" data-end=\"1289\"\u003eDesigned with vloggers in mind, the ZV-E10 II boasts a 3.0\" flip-out touchscreen LCD, 759-point fast hybrid phase detection autofocus, and real-time Eye AF for humans and animals. It also includes features like Product Showcase mode, Background Defocus, and Focus Breathing Compensation to enhance your videos.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e26 MP APS-C Exmor R CMOS Sensor \u0026amp; BIONZ XR Processor\u003cbr data-start=\"1557\" data-end=\"1560\"\u003e\n\u003c\/li\u003e\n\u003cli\u003eUHD 4K\/60p and Full HD 120p Video Recording\u003cbr data-start=\"1609\" data-end=\"1612\"\u003e\n\u003c\/li\u003e\n\u003cli\u003e3.0\" Flip-Out Touchscreen LCD with Vertical Support\u003cbr data-start=\"1669\" data-end=\"1672\"\u003e\n\u003c\/li\u003e\n\u003cli\u003e759-Point Fast Hybrid Phase Detection AF\u003cbr data-start=\"1718\" data-end=\"1721\"\u003e\n\u003c\/li\u003e\n\u003cli\u003eReal-Time Eye AF and Tracking\u003cbr data-start=\"1756\" data-end=\"1759\"\u003e\n\u003c\/li\u003e\n\u003cli\u003eProduct Showcase, Background Defocus, and Focus Breathing Compensation\u003cbr data-start=\"1835\" data-end=\"1838\"\u003e\n\u003c\/li\u003e\n\u003cli\u003eDirectional 3-Capsule Microphone with Windscreen\u003cbr data-start=\"1892\" data-end=\"1895\"\u003e\n\u003c\/li\u003e\n\u003cli\u003eE PZ 16–50mm f\/3.5–5.6 OSS II Lens\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45381462294691,"sku":"03064","price":1050.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_ZV-E10_II_Mirrorless_Camera_with_16_50mm_Lens_Black_26MP_APS-C.png?v=1780652027"},{"product_id":"sony-a6700-mirrorless-camera-with-16-50mm-lens","title":"Sony A6700 Mirrorless Camera with 16–50mm Lens – 26MP APS-C Hybrid","description":"\u003cp data-end=\"920\" data-start=\"533\"\u003eThe \u003cstrong data-end=\"635\" data-start=\"603\"\u003eSony A6700 Mirrorless Camera\u003c\/strong\u003e, paired with the compact 16–50mm kit lens, delivers powerful hybrid capabilities in a sleek, carry‑friendly body. Featuring a 26 MP back‑illuminated APS‑C sensor and advanced BIONZ XR processor, it produces stunning stills and smooth 4K\/60p video with 10‑bit 4:2:2 internal recording.\u003c\/p\u003e\n\u003cp data-end=\"1224\" data-start=\"922\"\u003eFast 11 fps continuous shooting, 5‑axis in‑body stabilization, and intelligent autofocus—including Real‑time Eye AF for humans, animals, and birds—make it ideal for creators and enthusiasts alike. A high‑res 2.36 M‑dot EVF and flip‑out touchscreen provide flexibility for vlogging and creative framing.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e26 MP BSI‑C MOS sensor \u0026amp; 4K\/60p video (10‑bit)\u003cbr data-end=\"1380\" data-start=\"1377\"\u003e\n\u003c\/li\u003e\n\u003cli\u003e11 fps burst with full AF\/AE\u003cbr data-end=\"1413\" data-start=\"1410\"\u003e\n\u003c\/li\u003e\n\u003cli\u003e5‑axis in‑body image stabilization (IBIS)\u003cbr data-end=\"1459\" data-start=\"1456\"\u003e\n\u003c\/li\u003e\n\u003cli\u003eReal‑time Eye AF (human, animal, bird)\u003cbr data-end=\"1502\" data-start=\"1499\"\u003e\n\u003c\/li\u003e\n\u003cli\u003e2.36 M‑dot EVF \u0026amp; side‑flip touchscreen\u003cbr data-end=\"1545\" data-start=\"1542\"\u003e\n\u003c\/li\u003e\n\u003cli\u003eCompact, lightweight, and travel‑ready\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45381521309859,"sku":"02670","price":1400.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/A6700_Mirrorless_Camera_with_16_50mm_Lens_26MP_APS-C_Hybrid.png?v=1780650091"},{"product_id":"sony-fe-24-70mm-f-2-8-gm-ii-lens-sony-e","title":"Sony FE 24‑70 mm f\/2.8 GM II Lens – Compact \u0026 Sharp Pro Standard Zoom","description":"\u003cp\u003eThe \u003cstrong data-end=\"36\" data-start=\"4\"\u003eSony FE 24‑70 mm f\/2.8 GM II\u003c\/strong\u003e is Sony’s latest flagship standard zoom lens—offering unmatched portability and pro-class IQ. Weighing only \u003cstrong data-end=\"154\" data-start=\"145\"\u003e695 g\u003c\/strong\u003e, it’s \u003cstrong data-end=\"197\" data-start=\"161\"\u003e22% lighter and 18% more compact\u003c\/strong\u003e than its predecessor, making it Sony’s lightest 24‑70 mm f\/2.8 zoom.\u003c\/p\u003e\n\u003cp\u003eBuilt with 20 elements in 15 groups— including two ED, two Super‑ED, two XA, and three aspherical elements— it delivers consistently sharp images edge-to-edge across the frame. \u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eIdeal for both stills and video, the lens features an aperture ring (with de-click switch and iris lock), four XD linear AF motors for ultra-fast and silent autofocus, and dual focus-hold buttons.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"770\" data-end=\"1063\"\u003e\n\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eCompact \u0026amp; Lightweight (695 g), 18% smaller than previous model\u003c\/span\u003e\u003cbr data-start=\"809\" data-end=\"812\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"770\" data-end=\"1063\"\u003e\n\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eConstant f\/2.8 aperture - bright, creative control in any light\u003c\/span\u003e\u003cbr data-start=\"851\" data-end=\"854\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"770\" data-end=\"1063\"\u003e\n\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e20 optical elements, including XA, Super‑ED \u0026amp; ED - sharp, low distortion\u003c\/span\u003e\u003cbr data-start=\"893\" data-end=\"896\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"770\" data-end=\"1063\"\u003e\n\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eFour XD linear motors- Fst, quiet AF ideal for both photo \u0026amp; video\u003c\/span\u003e\u003cbr data-start=\"935\" data-end=\"938\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"770\" data-end=\"1063\"\u003e\n\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eAperture ring with de-click \u0026amp; iris-lock switch\u003c\/span\u003e\u003cbr data-start=\"977\" data-end=\"980\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"770\" data-end=\"1063\"\u003e\n\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eWeather-sealed body with fluorine-coated front element\u003c\/span\u003e\u003cbr data-start=\"1019\" data-end=\"1022\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"770\" data-end=\"1063\"\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eZoom friction switch \u0026amp; focus-hold buttons for precision handling\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45381536907427,"sku":"02375","price":1850.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_FE_24_70_mm_f_2.8_GM_II_Lens_Compact_Sharp_Pro_Standard_Zoom.png?v=1781078495"},{"product_id":"sony-a7r-v-mirrorless-camera","title":"Sony A7R V Mirrorless Camera – 61 MP 8K Full‑Frame Powerhouse","description":"\u003cp\u003eThe \u003cstrong data-end=\"18\" data-start=\"4\"\u003eSony A7R V\u003c\/strong\u003e is a professional-grade full-frame mirrorless camera boasting a class‑leading 61 MP Exmore R BSI sensor and powerful BIONZ XR processor. Achieve mind-blowing detail and dynamic range (up to 15 stops), with blazing‑fast 10 fps burst shooting and advanced 693-point AF driven by AI subject recognition.\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eIdeal for photographers and videographers alike, the A7R V delivers 8K 24p and 4K 60p recording with 10-bit 4:2:2 color, plus internal 8-stop 5-axis image stabilization for crystal-clear handheld footage.\u003c\/span\u003e \u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eThe high-resolution EVF (9.44 million dots) and vari-angle 3.2″ touchscreen ensure flexible framing and precise focus.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eBuilt for demanding environments, the magnesium‑alloy, weather-sealed body is perfect for landscape, studio, and travel use. It houses dual CFexpress Type A\/SD slots and advanced connectivity for workflows on location.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e61 MP full‑frame BSI‑CMOS sensor with 15‑stop dynamic range\u003c\/li\u003e\n\u003cli\u003eBIONZ XR + AI Hybrid AF (693 PD points, subject detection)\u003c\/li\u003e\n\u003cli\u003e8K\/24p \u0026amp; 4K\/60p (10‑bit) video, 8‑stop IBIS\u003c\/li\u003e\n\u003cli\u003e10 fps burst with full AF\/AE\u003c\/li\u003e\n\u003cli\u003e9.44 M‑dot EVF + vari‑angle 3.2″ touchscreen\u003c\/li\u003e\n\u003cli\u003eDual CFexpress A \/ SD UHS‑II slots for fast media\u003c\/li\u003e\n\u003cli\u003eWeather‑sealed magnesium alloy body\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45384395128995,"sku":"02382","price":2700.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/A7R_V_Mirrorless_Camera_61_MP_8K_Full_Frame_Powerhouse.png?v=1780570708"},{"product_id":"sony-fe-200-600mm-f-5-6-6-3-g-oss-lens","title":"Sony FE 200–600mm f\/5.6–6.3 G OSS Lens – Super-Telephoto Zoom","description":"\u003cp\u003eThe \u003cstrong data-start=\"4\" data-end=\"41\"\u003eSony FE 200–600mm f\/5.6–6.3 G OSS\u003c\/strong\u003e is a rugged, professional-grade super-telephoto zoom designed for wildlife, sports, and aviation photography. Boasting a 200–600 mm focal range that extends to 840 mm with Sony’s 1.4× teleconverter (f\/8–9) or 1,200 mm with the 2× (f\/11–13), this lens offers unmatched reach. At approximately 2.1 kg, it remains surprisingly portable for its category\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eDelivering exceptional sharpness, fast autofocus performance, and smooth bokeh, users liken its image quality to that of premium prime lenses\u003c\/span\u003e . \u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eThe built-in Optical SteadyShot ensures sharp handheld images, even at full telephoto lengths, and Mode 3 stabilization excels at fast-action tracking.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e200–600mm Super-Telephoto Zoom (with 1.4–2× TC up to 1,200mm)\u003cbr data-start=\"893\" data-end=\"896\"\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003ef\/5.6–6.3 Variable Aperture with Constant OSS Stabilisation\u003cbr data-start=\"935\" data-end=\"938\"\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eFast DDSSM Autofocus \u0026amp; Three Focus-Hold Buttons\u003cbr data-start=\"977\" data-end=\"980\"\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eLightweight (~2.1 kg) \u0026amp; Internal Zooming Design\u003cbr data-start=\"1019\" data-end=\"1022\"\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eDust\/Moisture Sealed with Nano AR \u0026amp; Fluorine Coatings\u003cbr data-start=\"1061\" data-end=\"1064\"\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e0.2× Magnification \u0026amp; 2.4 m Minimum Focus Distance\u003cbr data-start=\"1103\" data-end=\"1106\"\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eRemovable Tripod Collar \u0026amp; Ergonomic Controls\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45420684837027,"sku":"03166","price":1550.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/FE_200_600mm_f_5.6_6.3_G_OSS_Lens_Super-Telephoto_Zoom.png?v=1781076665"},{"product_id":"sony-fe-50mm-f-1-2-gm-lens","title":"Sony FE 50 mm f\/1.2 GM Lens – Professional Standard Prime, Ultra-Fast Aperture","description":"\u003cp\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eThe \u003cstrong data-start=\"4\" data-end=\"30\"\u003eSony FE 50 mm f\/1.2 GM\u003c\/strong\u003e stands as Sony's elite bright-aperture prime lens for full-frame E-mount cameras. This G Master lens offers a \u003cstrong data-start=\"141\" data-end=\"178\"\u003esuper-fast f\/1.2 maximum aperture\u003c\/strong\u003e, delivering stellar performance in low light and dreamy background blur (bokeh)—perfect for portraits, weddings, and creative imagery\u003c\/span\u003e .\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"735\" data-end=\"818\"\u003eLarge f\/1.2 max aperture for exceptional low-light and depth-of-field control\u003c\/li\u003e\n\u003cli data-start=\"735\" data-end=\"818\"\u003eG Master optics with XA \u0026amp; ED elements for high resolution \u0026amp; contrast\u003c\/li\u003e\n\u003cli data-start=\"898\" data-end=\"971\"\u003eXD Linear motors for fast, quiet autofocus—great for video \u0026amp; stills\u003c\/li\u003e\n\u003cli data-start=\"974\" data-end=\"1023\"\u003e11-blade rounded diaphragm for creamy bokeh\u003c\/li\u003e\n\u003cli data-start=\"1026\" data-end=\"1069\"\u003eWeather-sealed, compact (778g) design\u003c\/li\u003e\n\u003cli data-start=\"1072\" data-end=\"1118\"\u003eCustom control ring for intuitive handling\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45420737364131,"sku":"02376","price":1750.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_FE_50_mm_f_1.2_GM_Lens_Professional_Standard_Prime_Ultra-Fast_Aperture.png?v=1756721833"},{"product_id":"sony-fe-24mm-f-1-4-gm-lens","title":"Sony FE 24 mm f\/1.4 GM Lens – Compact, Fast Wide-Angle Prime","description":"\u003cp\u003eThe \u003cstrong data-start=\"4\" data-end=\"30\"\u003eSony FE 24 mm f\/1.4 GM\u003c\/strong\u003e is the sharpest and most portable wide-angle prime in its class - perfect for landscape, architecture, astro, and low-light photography. Weighing just \u003cstrong data-start=\"180\" data-end=\"189\"\u003e445 g\u003c\/strong\u003e and measuring \u003cstrong data-start=\"204\" data-end=\"218\"\u003e75 × 92 mm\u003c\/strong\u003e, it’s the lightest 24mm f\/1.4 lens available.\u003c\/p\u003e\n\u003cp\u003eBuilt with Sony’s G‑Master standards, it features \u003cstrong data-start=\"50\" data-end=\"82\"\u003etwo XA and three ED elements\u003c\/strong\u003e, Nano AR and fluorine coatings, and 11-rounded aperture blades for stunning image quality and smooth, circular bokeh. \u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eThe internal DDSSM autofocus is \u003cstrong data-start=\"32\" data-end=\"66\"\u003efast, near‑silent, and precise\u003c\/strong\u003e, perfect for both stills and video\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eThe lens is \u003cstrong data-start=\"12\" data-end=\"28\"\u003efully sealed\u003c\/strong\u003e for dust and moisture resistance, with a de-clickable aperture ring, customizable focus-hold button, and stable internal focusing that prevents barrel extension\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e24 mm focal length, bright f\/1.4 aperture for superior low-light and bokeh\u003cbr data-start=\"729\" data-end=\"732\"\u003eUltra-compact \u0026amp; lightweight (just 445 g, 75 × 92 mm) – the lightest in its class\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e2× XA + 3× ED elements, Nano AR \u0026amp; fluorine coatings for sharpness and clarity\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e11-blade rounded diaphragm for smooth bokeh\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eInternal DDSSM autofocus – fast, quiet, ideal for video\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eFull weather\/dust sealing, internal focusing design \u003cbr data-start=\"1139\" data-end=\"1142\"\u003eControl features: de-clickable aperture ring, AF\/MF switch, focus-hold button\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eClose focus 0.24 m, 0.17× magnification for creative close-ups\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45477517820067,"sku":"03199","price":1125.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_FE_24_mm_f_1.4_GM_Lens_Compact_Fast_Wide-Angle_Prime.png?v=1756721759"},{"product_id":"sony-fe-16-35mm-f-2-8-gm-ii-lens-sony-e","title":"Sony FE 16–35 mm f\/2.8 GM II Lens – World’s Most Compact Professional Wide-Angle Zoom","description":"\u003cp\u003eThe \u003cstrong data-start=\"4\" data-end=\"36\"\u003eSony FE 16–35 mm f\/2.8 GM II\u003c\/strong\u003e is Sony’s latest flagship wide-angle zoom lens, delivering stunning G Master-level image quality in a remarkably compact form. Weighing just \u003cstrong data-start=\"178\" data-end=\"187\"\u003e547 g\u003c\/strong\u003e with a length of \u003cstrong data-start=\"205\" data-end=\"217\"\u003e111.5 mm\u003c\/strong\u003e, it’s around 20% lighter and smaller than its predecessor-making it the world’s smallest and lightest F2.8 16–35 mm zoom.\u003c\/p\u003e\n\u003cp\u003ePacked with advanced optics—three XA elements, Super-ED and ED glass—this lens ensures exceptional sharpness, contrast, and corner-to-corner resolution. It also produces smooth, pleasing bokeh and is weather-sealed with fluorine-coated front for durability in challenging conditions Autofocus is driven by four XD Linear Motors, enabling ultra-fast, precise, and near-silent AF suitable for high-speed burst shooting up to 30 fps and professional 4K\/8K video. \u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eAdditional pro-level features include an aperture ring with click-on\/off and iris lock, focus-hold buttons, internal zoom design, and a locking lens hood.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eWorld’s smallest\/lightest F2.8 16–35 mm zoom – 547 g, 111.5 mm\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eConstant f\/2.8 aperture for creative control in any light\u003cbr data-start=\"810\" data-end=\"813\"\u003ePremium optics: 3 XA, Super-ED, ED, Nano AR II, fluorine coating\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eFour XD Linear AF motors – super-fast, smooth, audio-friendly autofocus\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e11-blade diaphragm yields creamy bokeh\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eUser controls: Aperture ring (click on\/off), iris lock, focus-hold buttons\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003eWeather-sealed, internal zoom – built for fieldwork\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"relative -mx-px my-[-0.2rem] rounded px-px py-[0.2rem] transition-colors duration-100 ease-in-out\"\u003e0.22 m close focus, 0.32× magnification for creative framing\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":45487030304931,"sku":"02543","price":1870.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/FE_16_35_mm_f_2.8_GM_II_Lens_World_s_Most_Compact_Professional_Wide-Angle_Zoom.png?v=1781078953"},{"product_id":"sony-a7s-iii-mirrorless-camera","title":"Sony Alpha a7S III Mirrorless Camera – 12.1MP Full-Frame, 4K 120p Video, 759-Point AF","description":"\u003cp\u003eThe \u003cstrong data-start=\"679\" data-end=\"719\"\u003eSony Alpha a7S III Mirrorless Camera\u003c\/strong\u003e is a high-performance, full-frame mirrorless camera designed for professional videographers and photographers. Featuring a \u003cstrong data-start=\"843\" data-end=\"877\"\u003e12.1MP Exmor R BSI CMOS sensor\u003c\/strong\u003e and the \u003cstrong data-start=\"886\" data-end=\"914\"\u003eBIONZ XR image processor\u003c\/strong\u003e, it delivers exceptional low-light performance, wide dynamic range, and fast processing speeds.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"1045\" data-end=\"1150\"\u003e4K Video Recording: Capture UHD 4K video at up to 120fps with 10-bit 4:2:2 internal sampling.\u003c\/li\u003e\n\u003cli data-start=\"1153\" data-end=\"1262\"\u003e16-Bit RAW Output: Output uncompressed 16-bit RAW video via HDMI for maximum post-production flexibility.\u003c\/li\u003e\n\u003cli data-start=\"1265\" data-end=\"1364\"\u003eHLG \u0026amp; S-Cinetone: Utilize Hybrid Log-Gamma and S-Cinetone profiles for cinematic color grading.\u003c\/li\u003e\n\u003cli data-start=\"1401\" data-end=\"1499\"\u003e759-Point Fast Hybrid AF: Achieve fast and accurate autofocus with 759 phase-detection points.\u003c\/li\u003e\n\u003cli data-start=\"1502\" data-end=\"1602\"\u003e9.44M-Dot OLED EVF: View your compositions clearly with a high-resolution electronic viewfinder.\u003c\/li\u003e\n\u003cli data-start=\"1605\" data-end=\"1733\"\u003e3.0\" 1.44M-Dot Vari-Angle Touchscreen: Compose and review shots from various angles with the fully articulating touchscreen.\u003c\/li\u003e\n\u003cli data-start=\"1769\" data-end=\"1859\"\u003e5-Axis SteadyShot Image Stabilization: Minimize camera shake for sharp handheld shots.\u003c\/li\u003e\n\u003cli data-start=\"1862\" data-end=\"2008\"\u003eDual CFexpress Type A\/SD Card Slots: Store large video files efficiently with dual card slots supporting CFexpress Type A and UHS-II SD cards.\u003c\/li\u003e\n\u003cli data-start=\"2011\" data-end=\"2117\"\u003eExtended ISO Range: Capture images in various lighting conditions with an ISO range of 40–409,600.\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PayLess","offers":[{"title":"Default Title","offer_id":45974478815395,"sku":"01521","price":2700.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Alpha_a7S_III_Mirrorless_Camera_12.1MP_Full-Frame_4K_120p_Video_759-Point_AF.png?v=1780571257"},{"product_id":"sony-fx3a-full-frame-cinema-camera","title":"Sony FX3A Full-Frame Cinema Camera – 4K Pro Video","description":"\u003cp data-start=\"390\" data-end=\"562\"\u003eThe Sony FX3A blends full-frame cinematic quality with a compact, handheld body. Ideal for filmmakers, it delivers 4K video, advanced autofocus, and pro-level connectivity.\u003c\/p\u003e\n\u003cul class=\"list_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsList\"\u003e\n\u003cli data-selenium=\"miniProductPageSellingPointsListItem\" class=\"element_neCtljXF3z\"\u003e12.1MP Full-Frame CMOS Exmor R Sensor\u003c\/li\u003e\n\u003cli data-selenium=\"miniProductPageSellingPointsListItem\" class=\"element_neCtljXF3z\"\u003eUHD 4K up to 120 | 1080p up to 240\u003c\/li\u003e\n\u003cli data-selenium=\"miniProductPageSellingPointsListItem\" class=\"element_neCtljXF3z\"\u003eCompact Form for Cage-Free Operation\u003c\/li\u003e\n\u003cli data-selenium=\"miniProductPageSellingPointsListItem\" class=\"element_neCtljXF3z\"\u003e10-Bit 4:2:2 XAVC S-I,16-Bit Raw Output\u003c\/li\u003e\n\u003cli data-selenium=\"miniProductPageSellingPointsListItem\" class=\"element_neCtljXF3z\"\u003eS-Cinetone\/S-Log3\/HLG, 15+ Stops DR\u003c\/li\u003e\n\u003cli data-selenium=\"miniProductPageSellingPointsListItem\" class=\"element_neCtljXF3z\"\u003eDetachable Dual XLR\/TRS Adapter Handle\u003c\/li\u003e\n\u003cli data-selenium=\"miniProductPageSellingPointsListItem\" class=\"element_neCtljXF3z\"\u003ePhase Detection AF\/Face Tracking\/Eye AF\u003c\/li\u003e\n\u003cli data-selenium=\"miniProductPageSellingPointsListItem\" class=\"element_neCtljXF3z\"\u003e80 to 409,600 Expanded ISO Range\u003c\/li\u003e\n\u003cli data-selenium=\"miniProductPageSellingPointsListItem\" class=\"element_neCtljXF3z\"\u003eDual CF express Type A\/SDXC Card Slots\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":46105347621027,"sku":"03534","price":3200.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_FX3A_Full-Frame_Cinema_Camera_4K_Pro_Video.png?v=1756722098"},{"product_id":"sony-fx2-digital-cinema-camera","title":"Sony FX2 Digital Cinema Camera","description":"\u003cul class=\"list_OMS5rN7R1Z\"\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e33MP Full-Frame CMOS Exmor R Sensor\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e4K up to 60 fps | 1080p up to 120 fps\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e33MP Stills in S-Log3 at 800\/4000 ISO\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eAI-Powered Auto Focus \u0026amp; Framing\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eDynamic Active AI-Based Stabilization\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e10-Bit 4:2:2 XAVC S-I, 16-Bit Raw Output\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eS-Cinetone\/S-Log3\/HLG, 15+ Stops DR\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e3.68m-Dot 0.7x OLED EVF with 90° Tilt\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eCFExpress Type A \u0026amp; SD Card Slots\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e2.4\/5 GHz Wi-Fi for 4K Live Streaming\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":46175603556515,"sku":"03562","price":2000.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_FX2_Digital_Cinema_Camera.png?v=1756722032"},{"product_id":"sony-a7c-ii-mirrorless-camera-black","title":"Sony a7C II Mirrorless Camera (Black)","description":"\u003cp data-start=\"241\" data-end=\"488\"\u003eThe Sony a7C II is a compact full-frame mirrorless camera that blends portability with powerful performance. Featuring a 33MP sensor, advanced autofocus, and 4K video, it’s perfect for creators seeking professional quality in a lightweight body.\u003c\/p\u003e\n\u003cul data-selenium=\"miniProductPageSellingPointsList\" class=\"list_neCtljXF3z\"\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003e33MP Full-Frame Exmor R BSI Sensor\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003eBIONZ XR Image Processor\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003eShooting Up to 10 fps, ISO 50-204800\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003e10-Bit Full-Frame 4K30p Video\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003eS-Log3, S-Gamut3, S-Cinetone, User LUTs\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003e7 Stops of In-Body Image Stabilization\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003e759-Point Phase Detection, 94% Coverage\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003e2.36m-Dot OLED Electronic Viewfinder\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003e3\" 1.03m-Dot Vari-Angle LCD Touchscreen\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003eInternal Mic + Inputs, USB Streaming\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":46204509716643,"sku":"02853","price":1700.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/a7C_II_Mirrorless_Camera_BLACK_XX.png?v=1780579893"},{"product_id":"sony-bc-zd1-dual-battery-charger-for-np-fz100-batteries","title":"Sony BC-ZD1 Dual-Battery Charger for NP-FZ100 Batteries","description":"\u003cul data-selenium=\"miniProductPageSellingPointsList\" class=\"list_neCtljXF3z\"\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003eFor High-Capacity NP-FZ100 Batteries\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003eUSB-C Input\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003eCharge Two Batteries in 155 Minutes\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003eLED Status Indicators\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":46343579435171,"sku":"03633","price":150.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_BC-ZD1.png?v=1779521539"},{"product_id":"sony-zv-e1-mirrorless-camera-black-pre-order","title":"Sony ZV-E1 Mirrorless Camera (Black)","description":"\u003cp\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003ePRE-ORDER\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"list_OMS5rN7R1Z\"\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eDesigned for Content Creators\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e12MP Full-Frame Exmor R CMOS Sensor\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eUHD 4K 120p \/ FHD 240p \/ 10-Bit 4:2:2\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e5-Axis SteadyShot Image Stabilization\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e15+ Stops Dynamic Range, AI Auto-Framing\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eMulti-Face Recognition, Time-Lapse\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eProduct Showcase Setting\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eS-Log3, S-Gamut3, S-Cinetone, User LUTs\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eExtended ISO 80-409,600\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eInternal Mic + Inputs, USB Streaming\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PayLess","offers":[{"title":"Default Title","offer_id":46436746297507,"sku":"03587","price":1850.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_ZV-E1_Mirrorless_Camera_Black.png?v=1780578805"},{"product_id":"sony-fx6-full-frame-cinema-camera-body-only-pre-order","title":"Sony FX6 Full-Frame Cinema Camera (Body Only)","description":"\u003cp\u003e\u003cspan\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003ePRE-ORDER\u003c\/strong\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe \u003c\/span\u003e\u003cb\u003eFX6 Full-Frame Camera\u003c\/b\u003e\u003cspan\u003e from \u003c\/span\u003e\u003cb\u003eSony\u003c\/b\u003e\u003cspan\u003e was developed to offer versatile, cine-style imaging in a truly compact form. With the ability to capture up to 15+ stops of dynamic range, Sony's S-Cinetone gamma for filmlike skin tones, and up to 10-bit, 4:2:2 XAVC-I recording, the FX6 is poised to both supplement your FX9 or VENICE capture and to nimbly take on documentary, gimbal, and drone shoots on its own.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"list_OMS5rN7R1Z\"\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e4K Full-Frame 10.2MP CMOS Exmor R Sensor\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eDCI 4K60p | UHD 4K120 | 1080p240\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e15+ Stops of Dynamic Range in S-Log 3 EI\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e1.3x and 2.0x Anamorphic De-Squeeze\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eCompact Form Weighs Less than 2 lb\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003ePhase Detection AF\/Face Tracking\/Eye AF\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eBase 800-12,800 ISO \/ 320-409,600 Max\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eS-Cinetone, S-Log3, HLG Modes\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e10-Bit 4:2:2 XAVC-I\/16-Bit Raw Output\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eDual CFexpress Type A\/SDXC Card Slots\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PayLess","offers":[{"title":"Default Title","offer_id":46436772085923,"sku":"02645","price":5000.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_FX6_Full-Frame_Cinema_Camera_Body_Only.png?v=1780560273"},{"product_id":"sony-pxw-z90-4k-hdr-xdcam-with-fast-hybrid-af-pre-order","title":"Sony PXW-Z90 4K HDR XDCAM with Fast Hybrid AF","description":"\u003cp\u003e\u003cspan\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003ePRE-ORDER\u003c\/strong\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe \u003c\/span\u003e\u003cb\u003eSony PXW-Z90V 4K HDR XDCAM\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003e\u003cspan\u003ecamcorder offers phase-detection autofocus (AF) and HDR capabilities in a compact, palm-style body. Suitable for corporate events, broadcast news, and television production, the PXW-Z90V camcorder features a stacked 1\" Exmor RS CMOS sensor with UHD 4K (3840 x 2160) resolution, a 12x Zeiss optical zoom, an OLED viewfinder.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"list_OMS5rN7R1Z\"\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eSingle 1\" Exmor RS CMOS Sensor\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eUHD 4K (3840 x 2160) up to 30p\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e4K HDR with Hybrid Log-Gamma (HLG)\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e3G-SDI Output, 2.4\/5 GHz Live Streaming\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003ePhase-Detection Autofocus (AF)\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eZeiss 12x Optical \/ 18x Clear Image Zoom\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eRecords MPEG-2 HD with Optional License\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eXAVC HD \/ QFHD Recording\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eS-Log3\/S-Gamut3 Imaging Options\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e2 x SD Card Slots, Relay \u0026amp; Simul Modes\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PayLess","offers":[{"title":"Default Title","offer_id":46439834255523,"sku":"03693","price":2000.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_PXW-Z90_4K_HDR_XDCAM_with_Fast_Hybrid_AF.png?v=1780914650"},{"product_id":"sony-pxw-z150-4k-xdcam-camcorder-pre-order","title":"Sony PXW-Z150 4K XDCAM Camcorder","description":"\u003cp data-end=\"240\" data-start=\"91\"\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003ePRE-ORDER\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"240\" data-start=\"91\"\u003eProfessional 4K camcorder with 1.0\" Exmor RS sensor, offering broadcast-quality video in a compact, all-in-one design.\u003c\/p\u003e\n\u003cul class=\"list_dkf_HqcGmV\"\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_dkf_HqcGmV\"\u003eSingle 1″ Exmor RS CMOS Sensor\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_dkf_HqcGmV\"\u003eUHD 4K (3840 x 2160) up to 30p\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_dkf_HqcGmV\"\u003eHD up to 120 fps\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_dkf_HqcGmV\"\u003eSony G Lens with 12x Optical Zoom\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_dkf_HqcGmV\"\u003e18\/24x Clear Image Zoom\/48x Digital Zoom\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_dkf_HqcGmV\"\u003eDiscrete Manual Focus, Zoom, Iris Rings\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_dkf_HqcGmV\"\u003eXAVC, AVC\/H.264, AVCHD 2.0, MPEG-4\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_dkf_HqcGmV\"\u003eSlow and Quick Motion Function\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_dkf_HqcGmV\"\u003eTwo SD Memory Card Slots, Wi-Fi\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_dkf_HqcGmV\"\u003e2 x 3-Pin XLR Audio Inputs\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PayLess","offers":[{"title":"Default Title","offer_id":46439977091235,"sku":"03600","price":3200.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_PXW-Z150_4K_XDCAM_Camcorder.jpg?v=1781075137"},{"product_id":"sony-fe-400-800mm-f-6-3-8-g-oss-lens-sony-e-pre-order","title":"Sony FE 400-800mm f\/6.3-8 G OSS Lens (Sony E)","description":"\u003cp\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003ePRE-ORDER\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"list_dkf_HqcGmV\"\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eFull-Frame | f\/6.3 to f\/45\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eG Series Super-Telephoto Zoom\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eDual Linear Motors, Internal Zoom\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eFocus Limiter Switch\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eOptical SteadyShot Image Stabilization\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e1.4x \u0026amp; 2x Teleconverter Compatibility\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eRounded 11-Blade Diaphragm\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eShort Rotational Throw\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eFixed, Rotating Tripod Collar\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"PayLess","offers":[{"title":"Default Title","offer_id":46440047444131,"sku":"04002","price":2750.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_FE_400-800mm.jpg?v=1779521060"},{"product_id":"sony-fe-300mm-f-2-8-gm-oss-lens-sony-e-pre-order","title":"Sony FE 300mm f\/2.8 GM OSS Lens (Sony E)","description":"\u003cp\u003e\u003cspan\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003ePRE-ORDER\u003c\/strong\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eProviding the speed and reach many pros are looking for when photographing the world's biggest events, the \u003c\/span\u003e\u003cb\u003eSony FE 300mm f\/2.8 GM OSS\u003c\/b\u003e\u003cspan\u003e is a fast telephoto prime characterized by an impressively lightweight, portable design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"list_OMS5rN7R1Z\"\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eFull-Frame | Maximum Aperture: f\/2.8\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eLightweight, Fast Telephoto Prime\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eDual XD Linear Motor AF System\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eOptical SteadyShot Image Stabilization\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eSuper ED \u0026amp; ED Elements, Nano AR Coating\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eWeather-Sealed Magnesium-Alloy Design\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eRounded 11-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PayLess","offers":[{"title":"Default Title","offer_id":46440090435747,"sku":"04001","price":5400.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_FE_300mm.jpg?v=1779520933"},{"product_id":"sony-pxw-z190-4k-xdcam-camcorder-pre-order","title":"Sony PXW-Z190 4K XDCAM Camcorder","description":"\u003cp\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003ePRE-ORDER\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cspan\u003e4K 50p\/60p video quality with three 1\/3-type CMOS sensors\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e• 4K: 50\/60p 4:2:0 8 bit, HD: 4:2:2 10bit\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e• Sony’s unique Electronic Variable ND filter\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e• 25x optical zoom lens\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e• Face Detection AF: Face Registration, Face Only AF\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e• HLG “Instant HDR” Workflow • Dual MI Shoe\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e• 4ch Audio Recording\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e• SD memory card media\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e• “Content Browser Mobile” smartphone remote capability\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e• Advanced network functions (same as PXW-Z280)\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e• XAVC-Long, MPEG HD, DVCAM, Proxy 1080i up to 9Mbps, MPEG2 HD422 (with License)\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e• Supports 4K\/HD simultaneous recording (4K + HD Proxy)\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e• 3G-SDI output and remote control for compact multi-camera production\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"PayLess","offers":[{"title":"Default Title","offer_id":46442607542435,"sku":null,"price":4100.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_PXW-Z190_4K_XDCAM_Camcorder.png?v=1781075529"},{"product_id":"sony-fe-14mm-f-1-8-gm-lens","title":"Sony FE 14mm f\/1.8 GM Lens","description":"\u003cul class=\"list_OMS5rN7R1Z\"\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eE-Mount Lens\/Full-Frame Format\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eAperture Range: f\/1.8 to f\/16\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eTwo XA Elements, One Super ED Element\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eNano AR II and Fluorine Coatings\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eXD Linear Motor AF, Internal Focus\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003ePhysical Aperture Ring; De-Click Switch\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eDust and Moisture-Resistant Construction\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eRounded 9-Blade Diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":46448193765539,"sku":"03637","price":1250.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_FE_14mm_f_1.8_GM_Lens.png?v=1781084048"},{"product_id":"sony-a7-v-mirrorless-camera","title":"Sony A7 V Mirrorless Camera","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003e33MP Partially-Stacked Exmor RS Sensor\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003eBIONZ XR2 Processor, Built-In AI Unit\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003e759-Point PDAF with Real-time Tracking\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003eAI Subject Recognition \u0026amp; Auto Framing\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003e4K 60p 10-Bit Video, S-Log3 \u0026amp; S-Cinetone\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003e7.5-Stop, 5-Axis Image Stabilization\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003e3.68m-Dot EVF with 120 fps Refresh Rate\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003e3.2\" 4-Axis Multi-Angle Touchscreen LCD\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003ePre-Capture, Speed Boost, 30fps Shooting\u003c\/li\u003e\n\u003cli data-selenium=\"sellingPointsListItem\" class=\"listItem_OMS5rN7R1Z\"\u003eCFexpress A \u0026amp; SD Slots, Dual USB-C Ports\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":46644357529763,"sku":"03758","price":2400.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/A7_V.jpg?v=1779458971"},{"product_id":"sony-fe-20-70mm-f-4-g-lens-for-sony-e","title":"Sony FE 20-70mm f\/4 G Lens For Sony E","description":"\u003cul class=\"list_OMS5rN7R1Z\"\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eFull-Frame | f\/4 to f\/22\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eUltra-Wide Standard Zoom\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eFast Internal Focusing System\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eSupports Micro-Step Aperture Control\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eFluorine Coatings\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eRounded 9-Blade Diaphragm\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eDust \u0026amp; Moisture-Resistant Construction\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":46689188708515,"sku":"03756","price":950.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/LENS_SONY.png?v=1779458257"},{"product_id":"sony-a7-iii-mirrorless-camera","title":"Sony A7 III Mirrorless Camera","description":"\u003cul class=\"list_OMS5rN7R1Z\"\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e24MP Full-Frame Exmor R BSI CMOS Sensor\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eBIONZ X Image Processor \u0026amp; Front-End LSI\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e693-Point Hybrid AF System\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eUHD 4K30p Video with HLG \u0026amp; S-Log3 Gammas\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e2.36m-Dot Tru-Finder OLED EVF\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e3.0\" 922k-Dot Tilting Touchscreen LCD\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e5-Axis SteadyShot INSIDE Stabilization\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eISO 204800 and 10 fps Shooting\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eBuilt-In Wi-Fi and NFC, Dual SD Slots\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eUSB Type-C Port, Weather-Sealed Design\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":47566848098467,"sku":"00352","price":1350.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_A7_III_Mirrorless_Camera.png?v=1780577456"},{"product_id":"sony-a6700-mirrorless-camera","title":"Sony a6700 Mirrorless Camera","description":"\u003cul class=\"list_OMS5rN7R1Z\"\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e26MP Exmor R APS-C BSI CMOS Sensor\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eBIONZ XR Image Processor\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eUHD 4K 120p \/ FHD 240p \/ 10-Bit 4:2:2\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eUp to 11-fps Shooting, ISO 100-32000\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e5-Axis Pixel-Level Image Stabilization\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eReal-Time Tracking AF for Stills \u0026amp; Video\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e759-Point Phase Detection, 93% Coverage\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eS-Log3, S-Gamut3, S-Cinetone, User LUTs\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003eInternal Mic + Inputs, USB Streaming\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\" data-selenium=\"sellingPointsListItem\"\u003e3\" 1.03m-Dot Vari-Angle LCD Touchscreen\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":47699568558243,"sku":"02513","price":1300.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/a6700.png?v=1779708271"},{"product_id":"sony-a7r-vi-mirrorless-camera","title":"Sony a7R VI Mirrorless Camera","description":"\u003cp\u003e\u003cspan\u003eBlurring the line of what's possible in an R-series camera, the \u003c\/span\u003e\u003cb\u003eSony a7R VI\u003c\/b\u003e\u003cspan\u003e pairs the highest resolution sensor yet in an a7 body with incredible 30 fps speed, impressive 8K video capabilities, more intelligent AI-aided autofocus, and improved handling and battery life. This hybrid camera is positioned as a single camera solution for those working in a variety of genres and mediums, ranging from professional portrait and landscape shooters to event videographers to editorial, advertising, and commercial professionals to even wildlife and sports photographers.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"list_OMS5rN7R1Z\"\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\"\u003e66.8MP FF Stacked Exmor RS BSI Sensor\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\"\u003e30 fps Shooting with AF\/AE \u0026amp; Pre-Capture\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\"\u003eAI-Based Real-time Recognition AF+\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\"\u003e8K 30\/4K 120 10-Bit Video + Dual Gain\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\"\u003e16-Stop Dynamic Range + AI-Based AWB\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\"\u003e8.5-Stop IBIS + Composite Raw Shooting\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\"\u003e9.44m-Dot EVF with 120 fps Refresh Rate\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\"\u003e3.2\" 2.1m-Dot 4-Axis Touchscreen LCD\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\"\u003eIlluminated Buttons + New Battery \u0026amp; Grip\u003c\/li\u003e\n\u003cli class=\"listItem_OMS5rN7R1Z\"\u003eDual CFexpress Type A\/SD Card Slots\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/iDhbKSdqqb8?si=OZ5e7nCJk_JZtwr8\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":47794855116963,"sku":"03984","price":4500.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_a7R_VI_Mirrorless_Camera.png?v=1781959042"},{"product_id":"sony-gp-vpt3-wireless-shooting-grip-with-detachable-remote-black","title":"Sony GP-VPT3 Wireless Shooting Grip with Detachable Remote - Black","description":"\u003cul data-selenium=\"miniProductPageSellingPointsList\" class=\"list_neCtljXF3z\"\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003eFor Select Sony Cameras with Bluetooth\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003eWireless Control with Detachable Remote\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003e33' Wireless Camera Control Range\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003eConverts to Tabletop Tripod\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003eIntegrated Shutter\/Record Button\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003eZoom\/Focus Button\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003eCustomizable C1, AF ON\/OFF Buttons\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003e+80°\/-90° Tilting \u0026amp; 360° Rotating Head\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003eCamera Attaches via 1\/4\"-20 Mount\u003c\/li\u003e\n\u003cli class=\"element_neCtljXF3z\" data-selenium=\"miniProductPageSellingPointsListItem\"\u003eWeather-Sealed Construction\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"SONY","offers":[{"title":"Default Title","offer_id":47911143702691,"sku":"04076","price":120.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/files\/Sony_GP-VPT3_Wireless_Shooting_Grip_with_Detachable_Remote_-_Black.png?v=1784634376"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/1583\/4787\/collections\/1634812545_1667800.jpg?v=1729753312","url":"https:\/\/paylessphotolb.com\/collections\/sony.oembed?page=4","provider":"PayLess","version":"1.0","type":"link"}